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About

Information about our philosophy and methods



OUR PHILOSOPHY

How our values guides our decision-making as a company

When I lead my household, two core principles guide my style of fatherhood:

  • Lead by example.

  • Never hold anyone in the house to a higher standard than what you can hold yourself.


When I lead our family's culinary brand, those two principles convert into the following equivalent values:

  • If the average Westerner cannot pronounce it, we don't use it.

  • If we wouldn't be willing to eat or drink it ourselves, we don't sell it.





FAQ



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OUR PROMISE

The commitment we hold ourselves to you as our customer

Who we will be tomorrow is not who we are today.

For you, we hereby commit to a continual improvement process in how we innovate both the taste of our work and its healthiness with your feedback through our contact form, social media, and reviews.

We are starting small, purchasing our premium ingredients from partner suppliers. However, over time, if you stick with us as a brand, you will see how the quality of our food continually improves as we listen to you and reinvest into purchasing land for the growth of our crops to increasingly produce only the freshest and highest quality ingredients human beings can create.

We are committed to consistently producing your food in the cleanest possible conditions, to the highest possible standards, and with professional equipment.

Meanwhile, we promise always to create whatever you purchase from us fresh to order with no exceptions.

Your trust in us is worth more than anything money can buy.

You have my word.

CONTACT US

Natural. Nourishing.

Signature family recipes derived from nearly 20 years of nomadic world travel.

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